3 Ideas to Promote Your Store This Fall

3 Ideas to Promote Your Store This Fall

September 2, 2015 | 1 min to read

Fall is on the horizon. As people return from vacation and settle into their regular routines, make sure your store is included in their schedule!

Here are a few event ideas to get you started:

1. Bring-a-Friend Game Night

Friends will be eager to see each other again after their vacations. Make their reunion happen at your store with a Bring-a-Friend Game Night!

Hold a special promotional event that entices friends to come in and play at your store together. Consider using deals and rewards to add to the appeal.

For example, you might try offering a discount on a game if customers come in and demo the game with a friend.

Market the event as a great way to get out of the house or dorm room, socialize, play games, and meet new people in the area. Lastly, add a tagline like, "Even if you don't come with a friend, you might leave with a new one!"

2. Welcome-Back Celebration

Gather your community together and celebrate the beginning of a new school year with a Welcome Back celebration at your store!

Make it a potluck and encourage guests to bring dishes of their own for variety. Or set up shop in your parking lot for a classic tailgate barbeque.

Be sure to the spread the word at all of your local community centers such as the library, schools, grocery stores, and clubs.

3. Community Charity Event

Last year, Gabi's Olympic Cards&Comics held a back to school charity drive to help bring school supplies to students in need.

Players brought school supplies like backpacks, pencils, and scissors to drop off at Gabi's store when they came in to play.

The movement raised $400.00 to help pay for a number of school supply kits in addition to supplies donated by customers!

Gabi rallied her community together at her store in support of a great cause. You can too!

By Jordan Comar

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