Wizards Play Network Promotional Material Policy

July 19, 2017

Promo Packs

Use Universal Promo Packs to support in-store play at your discretion, with the following caveats:

  • Distribute Promo Packs only once the associated set has launched.
  • Promo Packs may not be distributed at Prerelease.
  • Use Promo Packs to support in-store play only (not sales).

Buy-a-Box

  • Provide one (1) Buy-a-Box promo card to each customer who purchases a full display box of Magic: The Gathering trading card game booster packs of the associated set, while supplies last.
  • Distribute one (1) Buy-a-Box promo for each full display a customer purchases.
  • Buy-a-Box promo cards may not be distributed to consumers prior to set release on-sale date of the associated set, with the exception of Prerelease weekend. This includes the black-out period between Prerelease weekend and the release on-sale date.
  • Online purchases and shipping are not eligible for the Buy-a-Box program.
  • Buy-a-Box promo cards may be distributed to support in-store play (not sales) at your discretion once the following Standard-legal set has launched.

Prerelease Early Sale Promotion

  • WPN members who participate in Prerelease may sell advance booster boxes during Prerelease weekend in quantities equal to the number of Buy-a-Box promos they receive.
  • Distribute one (1) Buy-a-Box promo for each full display a customer purchases.
  • Limit advance box sales to Prerelease weekend. Sales may resume once the set's on-sale date arrives.

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