Magic Open House: Rivals of Ixalan

Open House recruits new players with an introductory event that’s designed specifically for them.

New players get a Welcome Deck tutorial and a showcase of both Magic and the social experience of in-store play.

Introduce new players to the game with learn-to-play sessions, and invite them to meet your community and explore more of the game with a casual Standard event.

Store Championship: Ixalan

Note: To help organizers work around the New Year's holiday, Store Championship: Ixalan may be run any day between December 25 and 31. Future Store Championships may be limited to either Saturday or Sunday. They may also offer a different suite of rewards. After Ixalan, we'll collect data and feedback before choosing how to proceed.

Store Championship is the grand finale of the competitive Magic season. It's the season's capstone event, meant to keep players engaged all season long. Here's how it works:

Standard Showdown: Rivals of Ixalan

Standard Showdown sustains the Magic ecosystem and keeps attendance up until the event cycle recurs.

For the player, it's a weekly opportunity to hone, evaluate, and experiment with their deck and adapt it to the metagame, both within your store community and Magic as a whole.

Reward that innovation. Standard Showdown is where the event path bends toward competitive: winning ought to matter, so focus rewards on the top performers.

You may schedule Standard Showdown any day of the week except Friday. (Events must recur on the same day each week.)

Prerelease Party: Rivals of Ixalan

Please note players reported in a Rivals of Ixalan Prerelease party will not count toward future Prerelease allocations.

For Rivals of Ixalan, we're loosening the rules a little on Prerelease and making it easier for you to move through your entire allocation: you can schedule Casual Prereleases—open play events with no round structure. They'll appear in WER as "Rivals of Ixalan Prerelease Party."

One very important caveat: players reported in a Rivals of Ixalan Prerelease Party will not count toward future Prerelease allocations.

Friday Night Magic: Rivals of Ixalan

Friday Night Magic is the heartbeat of the game, bringing recursive traffic into your store week after week.

The idea of FNM is simple. On any given Friday, players know they can stop into your store and find friends, fun, and battles. Of all WPN programs, FNM gives you the most freedom to meet your community's preferences: run as many events as you need, in whichever formats your players prefer.

Prerelease: Rivals of Ixalan

At Prerelease, entire store communities converge for their very first opportunity to play with the new cards.

For Rivals of Ixalan, you may also run Prerelease Parties—open play events with no round structure—concurrent with your main event. Note that any players reported in a Prerelease Party will not count toward future Prerelease allocations. Get more information here.


Prerelease is meant for all Magic players.

Draft Weekend: Rivals of Ixalan

In the week between Prerelease and set launch, anticipation builds for the first chance to draft with the new cards. Tap into that anticipation and fire as many drafts as possible.

Most stores meet that demand by running a combination of scheduled drafts and drafts on-demand: as soon as you've got eight players, sit down and get started (note: eight players is optimal, but you may run casual drafts with fewer than that).

Magic League: Ixalan Mid-Season

Mid-Season League will take place a week after the conclusion of the Launch League and run for four weeks.

The format is identical to the Launch league you're already familiar with: start players with three boosters and sell them another pack each week, plus another after three losses. They can track their own records and battle any time you're open.

Schedule now in Wizards Event Reporter and get 30 additional Unclaimed Territory promos, to be given to players after completing 10 matches.


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