Friday Night Magic: July 2017

Event Start Date
Jul. 2017 28
Event End Date
Jul. 2017 28
Event Dates: No upcoming event
  • Gateway
  • Core
  • Advanced
  • Advanced+

Friday Night Magic: July 2017

Friday Night Magic is the heartbeat of the game, bringing recursive traffic into your store week after week.

The idea of FNM is simple. On any given Friday, players know they can stop into your store and find friends, fun, and battles. Of all WPN programs, FNM gives you the most freedom to meet your community's preferences: run as many events as you need, in whichever formats your players prefer.

But the value proposition of FNM isn't just the event—it's the social interaction that the event promises. Be familiar with "Third Place Theory" and keep its principles in mind while planning yours.


  • Primary: Interested Players, Engaged Players
  • Secondary: New Players


New Player: No knowledge of how to play Magic
Interested Player: Basic understanding of Magic, ready to learn more about strategy and game play
Engaged Player: Competence in Magic game play, eager to invest in the game on a regular basis


Premium promo cards: Issue these at your discretion at your FNM events.


  • Core level: 5 per week
  • Advanced level: 10 per week
  • Advanced Plus level: 15 per week


  • Players : 8+ for tournaments, 2+ for casual events
  • Rounds : 3+ for tournaments, 0 for casual events
  • Formats : Standard, Booster Draft, Sealed, Modern, Legacy, Vintage for tournaments; any for casual
  • Day of event: Friday
  • Number of events: Unlimited