• A Look Inside Your Innistrad: Crimson Vow and Innistrad: Double Feature Marketing Kit

    Get an overview of what’s inside so you can plan your Prerelease marketing strategy effectively.
    2 min to read
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  • Start Scheduling: Store Championships Are Fast Approaching

    ICYMI: Here’s how Store Championships work and a video detailing prize promos for players.
    2 min to read
    READ MORE
  • Get Spooky! Transport Players to Innistrad with Inspired Store Décor

    Use marketing materials to create sinister store décor and build excitement for Innistrad: Crimson Vow.
    2 min to read
    READ MORE
Posted on September 28, 2021 | 4 min to read

Get all the details you need to ensure your players can get the most out of this WPN exclusive product.

Posted on September 28, 2021 | 2 min to read

Get ready for the release of Innistrad: Double Feature, the WPN Premium Exclusive Preview Event, and Commander Parties.

Posted on September 27, 2021 | 3 min to read

Make your Prerelease planning a breeze with Wizards EventLink and the Magic Companion App.

Posted on September 22, 2021 | 1 min to read

What the new updates and the end of Midweek Magic codes mean for your store.

Posted on September 21, 2021 | 1 min to read

Use these helpful resources to prepare your store for advertising the upcoming localizations of D&D’s three core rulebooks and the Essentials Kit in German, French, Italian, and Spanish.

Posted on September 20, 2021 | 3 min to read

Scheduling is open now for Innistrad: Crimson Vow! Plus, more key dates and promotion details to help you plan for prerelease.

Posted on September 13, 2021 | 1 min to read

Wizards of the Coast has announced an update to the Pauper Banned and Restricted list for Magic: The Gathering.

Posted on September 13, 2021 | 3 min to read
Posted on September 8, 2021 | 2 min to read

WPN Stores in Europe will receive an event kit to welcome players back from mid-October.

Posted on February 3, 2020 | 2 min to read

Want to boost your Prerelease? Get more returning players? The data recommend one thing: go for Premium.

Posted on January 6, 2020 | 4 min to read

Some of 2020's best benefits land in the first few months. Apply now to get your designation in time for all the 2020 goodies.

Posted on November 25, 2019 | 4 min to read

If you're interested in Premium, these changes are the best place to start—more than half of successful applicants make at least one of them.

Posted on November 19, 2019 | 3 min to read

If not, here's how to get there—and get closer to WPN Premium while you're at it.

Posted on November 13, 2019 | 3 min to read

The "how you can get them" part probably won't surprise you.

Posted on November 13, 2019 | 2 min to read

We asked the owner of Paradox Comics-N-Cards how he measures the benefits of WPN Premium. He did not answer like we expected.

Posted on October 23, 2019 | 3 min to read

After six months of refining the WPN Premium process, we're ready to open the opportunity to more great stores.

Posted on October 17, 2019 | 3 min to read

The Premium Quality Checklist is the perfect roadmap to creating a great customer experience at your store. And we can help you complete it.

Posted on October 11, 2019 | 3 min to read

There's an extraordinary synergy between tabletop Magic and Magic Arena—and reaching WPN Premium puts you in the best position to take advantage.