Jul 13, 2021 — Adventures in the Forgotten Realms, Marketing Kit

What's New in Your Adventures in the Forgotten Realms Kit

A regional breakdown of your marketing kits, when they're coming, and how to use them.

Jul 13, 2021 — Adventures in the Forgotten Realms, Marketing Kit

What's New in Your Adventures in the Forgotten Realms Kit

A regional breakdown of your marketing kits, when they're coming, and how to use them.

Adventures in the Forgotten Realms Prerelease is almost here—and with in-store play available in the U.S., Europe, Asia Pacific, Japan, and Africa, this highly-anticipated release merits a lot of perks to help you make the most of the hype.

Here's what you need to know about which perks are coming when plus any extras on their way to your region and how to use them.

All dates are estimated beginning delivery dates. You may receive these materials later than the indicated date.

All Regions: Buy-a-Box Cards, Promo Packs, and Posters, Plus Secret Lair for WPN Premium

  • WPN Premium Select Secret Lair Drops: July 23

  • Buy-a-Box Cards & Promo Packs: July 8

  • WPN Commissioned Poster: June 15 in North America and Latin America; June 25 in all other regions

Buy-a-Box Card Vorpal Sword, Adventures in the Forgotten Realms Promo Packs, and the set's beautiful WPN-exclusive poster are going to stores worldwide.

WPN Premium stores across the globe get an extra treat: select Secret Lair drops! Happy Little Gathering, Showcase Kaldheim: Part 2, Valentine's Day 2021, and Faerie Faerie Rad are on their way to your store to use however you'd like.

United States: Welcome Boosters, Dungeons & Dragons Adventures, and Spellbooks

  • Welcome Boosters: July 8

  • Introductory Dungeons & Dragons Adventures : July 8

  • Adventures in the Forgotten Realms Spellbooks: July 8

U.S. stores have three bonuses arriving in your kits to help boost in-store play where it's available and build new crossover fans between Dungeons & Dragons and Magic.

Give one Welcome Booster to customers that purchase D&D products in your store and one adventure to any customer interested in trying D&D starting with Adventures in the Forgotten Realms Prerelease while supplies last.

All U.S. WPN stores will also receive Spellbooks—branded binders with card storage sheets and notebook pages—for extra prizes during Prerelease. If you have extra Spellbooks, you can use them as prizing at other events or sealed Magic sales incentives.

Europe: Fabled Passage Promos

  • Fabled Passage Promos: July 16

Fabled Passage promos are on their way to all European stores to help boost your Adventures in the Forgotten Realms sales and ease customers back into the in-store experience.

Asia Pacific: Spellbooks

  • Adventures in the Forgotten Realms Spellbooks: End of July or August depending on the state of in-store play in your country

WPN members in Asia Pacific will receive region-specific Spellbooks with unique cover art and card sleeves perfect for both Dungeons & Dragons spells and Magic cards.

We recommend adding one to the prize pool for every two participants for in-store and webcam Prerelease events. For At-Home Prerelease events, provide one for sales of two or more Prerelease Packs. You can use any extras as additional prizing or sealed Magic sales incentives.

Canada, Australia, and New Zealand: Welcome Boosters

  • Welcome Boosters: July 8

All WPN members in Canada, New Zealand, and Australia will receive twenty Welcome Boosters to show your Dungeons & Dragons customers the ropes of Magic. Give one to customers that purchase D&D products in your store while supplies last.

Whether you're returning to in-store play for Adventures in the Forgotten Realms or continuing to host remote events, make the most of it by advertising your events and sales with our marketing materials and scheduling the whole event lineup today.

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