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  • Join the Aether Revolt League Preview

    Help drive more new and casual players into your store by trying out our in-store Magic league program!
    2 min to read
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  • Rate These AER Prereleases

    The store with the highest rating may be featured in an article on the official Magic website!
    1 min to read
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  • How Japan Positioned League for Success

    Promote Magic League in your store using the same 5 principles that's helped drive Japan's league success since 2014.
    2 min to read
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Let the Games Begin

EVENTS

Keep your players coming back every week with exciting events like Friday Night Magic and more.

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ARTICLES

Learn the essentials of running a successful retail business, including how to organize events, build your player community, and improve the fundamentals of your store.

LEARN HOW