• Why Referral Programs Bring In Better Customers

    Customers earned through refer-a-friend initiatives are more loyal, cheaper to acquire, and 16% more valuable on average. Here's why.
    1 min to read
    READ MORE
Posted on March 27, 2017 | 2 min to read

Learn about the new programs releasing with Amonkhet and how they can help build repeat business at your store.

Posted on March 27, 2017 | 5 min to read

Start preparing for Amonkhet with this preview of what's to come in your Event Kit!

Posted on March 27, 2017 | 1 min to read

Get all you need to know on how to run a Magic League at your store.

 

Posted on March 21, 2017 | 1 min to read

These fundamentals are the best predictors of success in the WPN. Can you check every box?

Posted on March 20, 2017 | 1 min to read

Several Wizards services, including Wizards Event Reporter and Retail Support, will go offline for scheduled maintenance Monday March 20,

Posted on March 20, 2017 | 2 min to read

Build anticipation for the latest Duel Decks product with these facts.

Posted on March 15, 2017 | 1 min to read

To guarantee fair and timely Modern Masters 2017 Edition restock orders, we're asking our direct sales accounts to place them via email.

Posted on March 14, 2017 | 2 min to read

3 key facts to help you promote Modern Masters 2017 Edition.

Posted on March 13, 2017 | 2 min to read

After March 21, players who have a DCI number with personal information attached must set up a Wizards Account, if they wish to preserve their personal data. Here’s what you need to know.

Posted on March 27, 2017 | 2 min to read

Learn about the new programs releasing with Amonkhet and how they can help build repeat business at your store.

Posted on February 13, 2017 | 3 min to read

Find out about four new programs launching with Amonkhet and schedule them today!

Posted on March 6, 2017 | 3 min to read

Here's what Jamison Sacks of Common Ground Games thinks.

Posted on March 1, 2017 | 1 min to read

These short, interactive tutorials are great way to familiarize new TOs with the basics of Wizards Event Reporter.

Posted on January 25, 2017 | 2 min to read

Get ideas for running a great league this season from other WPN members.

Posted on January 25, 2017 | 2 min to read

Find out how to receive posters and special land promo cards for you and your players.

Posted on January 24, 2017 | 2 min to read

Here are some of our favorite tips from retailers on how they make Friday Night Magic successful.

Posted on January 18, 2017 | 2 min to read

Promote Magic League in your store using the same 5 principles that's helped drive Japan's league success since 2014.

Posted on January 3, 2017 | 2 min to read

Get tips on running Open Dueling at Prerelease from Nathanial Petersen, owner of Advanced Plus level Backstage Hobbies & Games.

Posted on December 20, 2016 | 2 min to read

Get ideas for your events next year from this year’s most popular articles on Prerelease.

Posted on December 19, 2016 | 2 min to read

These WPN stores hosted amazing Prereleases this past year. Get inspiration from their efforts for your events next year!

Posted on February 20, 2017 | 1 min to read

Customers earned through refer-a-friend initiatives are more loyal, cheaper to acquire, and 16% more valuable on average. Here's why.

Posted on January 31, 2017 | 2 min to read

How Cape Fear Games produced this high-quality video commercial for their store.

Posted on January 30, 2017 | 2 min to read

If you've never used #2, life is about to get easier.

Posted on December 14, 2016 | 3 min to read

Dave Tellier of Wizard's Tower explains how to draw new customers using the very best resource you have: your existing customers.

Posted on November 22, 2016 | 1 min to read

In late 2015, Wizards commissioned a focus group for insight into what players "need" in a game store. It turned out we learned most of it in high school.

Posted on November 22, 2016 | 1 min to read

Michael Yichao speaks to players about what they look for in a good game store, plus a behind-the-scenes chat about Magic League and Standard Showdown.

Posted on November 21, 2016 | 1 min to read

. . . to Jennifer Haines of The Dragon, and how that mandate could impact all stores.

Posted on November 14, 2016 | 2 min to read

How Good Times Games leverages the holidays to add value for devoted regulars and casual shoppers alike.

Posted on November 8, 2016 | 2 min to read

Michael Bahr, owner of Desert Sky Games and Comics, shares his tips.

Posted on January 9, 2017 | 2 min to read

Prerelease is this weekend! Here are five things you'll need to be ready.

Posted on December 21, 2016 | 2 min to read

Many WER users are seeing player names go missing. These troubleshooting steps may help.

Posted on November 15, 2016 | 1 min to read

Get 3 Ws (what, why, and who) to help promote and sell this limited product!

Posted on November 10, 2016 | 1 min to read

Preorders have begun for a modest second run of Eternal Masters. Here's what you need to know.

Posted on November 7, 2016 | 2 min to read

The latest Commander collection could alter the format forever. Here's what you need to know.

Posted on October 19, 2016 | 1 min to read

Standard rotation will change to once yearly, effective immediately.

Posted on October 17, 2016 | 2 min to read

How we determined your AER allocation, with a real store example.

Posted on October 7, 2016 | 1 min to read

Help us fine-tune our upcoming Magic league program and get exclusive foil token cards!

Posted on September 27, 2016 | 2 min to read

It’s normal to see high attendance during Prerelease or following the Pro Tour. But what about after?

Posted on March 8, 2017 | 3 min to read

Find out what Advanced-Plus-level WPN member, Steve Kirwan, has learned over his past five years in business.

Posted on March 6, 2017 | 3 min to read

Here's what Jamison Sacks of Common Ground Games thinks.

Posted on February 28, 2017 | 3 min to read

Get tips for planning your Amonkhet League from Midgard Gaming

Posted on February 22, 2017 | 2 min to read

Ross Brain of West End Games explains how social media has helped his store take off.

Posted on December 21, 2016 | 2 min to read

This year we’ve been thrilled to feature stories written by YOU, our WPN members. Here are 5 of our favorites.

Posted on December 7, 2016 | 2 min to read

How Crazy Squirrel Games created a feedback loop that's guiding their future.

Posted on December 6, 2016 | 2 min to read

This fundamental marketing concept has helped Galactus lead the Italian Magic scene for 20 years.

Posted on November 30, 2016 | 3 min to read

Get ideas from this spectacular store in Spain that has doubled its business in just a couple of years.

Posted on November 28, 2016 | 3 min to read

Veteran store owner Ryan Seymore of Comic Town shares the principles that drive the success of his Friday Night Magic events . . . and beyond.

Posted on March 27, 2017 | 1 min to read

Get all you need to know on how to run a Magic League at your store.

 

Posted on March 27, 2017 | 2 min to read

Learn about the new programs releasing with Amonkhet and how they can help build repeat business at your store.

Posted on February 7, 2017 | 1 min to read

Thanks in large part to the strength of its player community

Posted on December 5, 2016 | 1 min to read

What you need to know to start marketing Aether Revolt!

Posted on November 29, 2016 | 1 min to read

Peek inside Cartorium and learn how store owner Maxime Therrien grew his event offerings from the ground up.

Posted on November 16, 2016 | 1 min to read

How Zulu's Board Game Café created a unique identity to stand out from the competition.

Posted on October 12, 2016 | 1 min to read

Get a behind-the-scenes look at the creation of the Kaladesh thopters and airships.

Posted on August 24, 2016 | 1 min to read

Missed our Q&A livestream? We discussed Conspiracy: Take the Crown with Shawn Main, head designer for Conspiracy. Watch the replay here! Then join us next time on Wed., Sept. 7 at noon on Facebook! 

Posted on August 10, 2016 | 1 min to read

We chatted with several retailers about what they do to make their business thrive. Here's what they had to say.