• 5 AKH Cards You'll See at Game Day

    The results from Pro Tour Amonkhet bode well for Standard season. Expect to see these 5 cards at Game Day.
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Posted on May 24, 2017 | 4 min to read

How an age-old sales technique built a community out of thin air.

Posted on May 22, 2017 | 2 min to read

Don't limit yourself to the usual venues—where there are people, there are customers (by former Adv+ store owner DeQuan Watson)

Posted on May 17, 2017 | 3 min to read

How Patricia Broatch of Games Collective launched a school program to help funnel new players into Magic Open House.

Posted on May 17, 2017 | 3 min to read

The results from Pro Tour Amonkhet bode well for Standard season. Expect to see these 5 cards at Game Day.

Posted on May 15, 2017 | 1 min to read

These essentials help ensure a great event experience. How many boxes can you check for Game Day?

Posted on May 10, 2017 | 2 min to read

70% of first-time players return to Logigames. It's an impressive feat, but not a complicated one.

Posted on May 10, 2017 | 1 min to read

If a WER error has allowed you to schedule surplus HOU events, please cancel them before May 21.

Posted on May 9, 2017 | 1 min to read

This simple strategy can help you start every event on time, and it's easy to do.

Posted on May 8, 2017 | 3 min to read

John Coviello's been running Magic leagues for 23 years. Find out how he makes them work for his store and his players.

Posted on April 19, 2017 | 1 min to read

Share your Amonkhet Prerelease and Magic Open House events, and your store may be featured in front of Magic fans worldwide!

Posted on April 18, 2017 | 3 min to read

Why Amonkhet is a four-month-long opportunity to cultivate loyalty.

Posted on April 17, 2017 | 3 min to read

Prepare for Prerelease and beyond.

Posted on April 10, 2017 | 3 min to read

Try these tips to run the event and help keep new players coming back!

Posted on April 5, 2017 | 1 min to read

Get tips on building your Amonkhet standee.

Posted on March 27, 2017 | 1 min to read

Take a guided tour of some gorgeous promotional materials for social media, ecommerce, and more.

Posted on March 27, 2017 | 5 min to read

Start preparing for Amonkhet with this preview of what's to come in your Event Kit!

Posted on March 27, 2017 | 3 min to read

Learn about the new programs releasing with Amonkhet and how they can help build repeat business at your store.

Posted on February 13, 2017 | 3 min to read

Find out about four new programs launching with Amonkhet and schedule them today!

Posted on May 15, 2017 | 1 min to read

These essentials help ensure a great event experience. How many boxes can you check for Game Day?

Posted on May 8, 2017 | 3 min to read

John Coviello's been running Magic leagues for 23 years. Find out how he makes them work for his store and his players.

Posted on May 2, 2017 | 2 min to read

Standard Showdown is just a week away! Make sure you're familiar with these essentials.

Posted on May 1, 2017 | 2 min to read

HOU scheduling is open! Let's clear up a few common misconceptions.

Posted on April 26, 2017 | 4 min to read

The results from Amonkhet Open House and Prerelease are in. See how your events compare!

Posted on April 12, 2017 | 1 min to read

How to leverage your WPN privileges to take players from new to engaged and beyond.

Posted on April 11, 2017 | 2 min to read

Set your Prerelease up to succeed in the moments just before it starts.

Posted on March 6, 2017 | 3 min to read

Here's what Jamison Sacks of Common Ground Games thinks.

Posted on March 1, 2017 | 1 min to read

These short, interactive tutorials are great way to familiarize new TOs with the basics of Wizards Event Reporter.

Posted on May 22, 2017 | 2 min to read

Don't limit yourself to the usual venues—where there are people, there are customers (by former Adv+ store owner DeQuan Watson)

Posted on April 3, 2017 | 2 min to read

Need an event calendar or a website to help promote your upcoming events? These tools have you covered.

Posted on February 20, 2017 | 1 min to read

Customers earned through refer-a-friend initiatives are more loyal, cheaper to acquire, and 16% more valuable on average. Here's why.

Posted on January 31, 2017 | 2 min to read

How Cape Fear Games produced this high-quality video commercial for their store.

Posted on January 30, 2017 | 2 min to read

If you've never used #2, life is about to get easier.

Posted on December 14, 2016 | 3 min to read

Dave Tellier of Wizard's Tower explains how to draw new customers using the very best resource you have: your existing customers.

Posted on November 22, 2016 | 1 min to read

In late 2015, Wizards commissioned a focus group for insight into what players "need" in a game store. It turned out we learned most of it in high school.

Posted on November 22, 2016 | 1 min to read

Michael Yichao speaks to players about what they look for in a good game store, plus a behind-the-scenes chat about Magic League and Standard Showdown.

Posted on November 21, 2016 | 1 min to read

. . . to Jennifer Haines of The Dragon, and how that mandate could impact all stores.

Posted on January 9, 2017 | 2 min to read

Prerelease is this weekend! Here are five things you'll need to be ready.

Posted on December 21, 2016 | 2 min to read

Many WER users are seeing player names go missing. These troubleshooting steps may help.

Posted on November 15, 2016 | 1 min to read

Get 3 Ws (what, why, and who) to help promote and sell this limited product!

Posted on November 10, 2016 | 1 min to read

Preorders have begun for a modest second run of Eternal Masters. Here's what you need to know.

Posted on November 7, 2016 | 2 min to read

The latest Commander collection could alter the format forever. Here's what you need to know.

Posted on October 19, 2016 | 1 min to read

Standard rotation will change to once yearly, effective immediately.

Posted on October 17, 2016 | 2 min to read

How we determined your AER allocation, with a real store example.

Posted on October 7, 2016 | 1 min to read

Help us fine-tune our upcoming Magic league program and get exclusive foil token cards!

Posted on September 27, 2016 | 2 min to read

It’s normal to see high attendance during Prerelease or following the Pro Tour. But what about after?

Posted on May 24, 2017 | 4 min to read

How an age-old sales technique built a community out of thin air.

Posted on May 17, 2017 | 3 min to read

How Patricia Broatch of Games Collective launched a school program to help funnel new players into Magic Open House.

Posted on April 25, 2017 | 1 min to read

The label on Amonkhet booster cases includes an incorrect release date. The correct date is Friday, April 28.

Posted on April 4, 2017 | 2 min to read

Guardian draws more new players than nearly anyone in the WPN. Get owner Angel May's insights to help you promote Magic Open House!

Posted on March 8, 2017 | 3 min to read

Find out what Advanced-Plus-level WPN member, Steve Kirwan, has learned over his past five years in business.

Posted on March 6, 2017 | 3 min to read

Here's what Jamison Sacks of Common Ground Games thinks.

Posted on February 28, 2017 | 3 min to read

Get tips for planning your Amonkhet League from Midgard Gaming

Posted on February 22, 2017 | 2 min to read

Ross Brain of West End Games explains how social media has helped his store take off.

Posted on December 21, 2016 | 2 min to read

This year we’ve been thrilled to feature stories written by YOU, our WPN members. Here are 5 of our favorites.

Posted on March 27, 2017 | 1 min to read

Get all you need to know on how to run a Magic League at your store.

 

Posted on March 27, 2017 | 3 min to read

Learn about the new programs releasing with Amonkhet and how they can help build repeat business at your store.

Posted on February 7, 2017 | 1 min to read

Thanks in large part to the strength of its player community

Posted on December 5, 2016 | 1 min to read

What you need to know to start marketing Aether Revolt!

Posted on November 29, 2016 | 1 min to read

Peek inside Cartorium and learn how store owner Maxime Therrien grew his event offerings from the ground up.

Posted on November 16, 2016 | 1 min to read

How Zulu's Board Game Café created a unique identity to stand out from the competition.

Posted on October 12, 2016 | 1 min to read

Get a behind-the-scenes look at the creation of the Kaladesh thopters and airships.

Posted on August 24, 2016 | 1 min to read

Missed our Q&A livestream? We discussed Conspiracy: Take the Crown with Shawn Main, head designer for Conspiracy. Watch the replay here! Then join us next time on Wed., Sept. 7 at noon on Facebook! 

Posted on August 10, 2016 | 1 min to read

We chatted with several retailers about what they do to make their business thrive. Here's what they had to say.