First Kaldheim Previews: Buy-a-Box, Packaging, Product Mix & More

December 17, 2020 | 6 min to read

This week brought the Magic community's first peek at Kaldheim, the upcoming set inspired by Vikings (and metal! \m/). A lot of information has been revealed—the Buy-a-Box Promo, product packaging, and more. Contact your distributor for pricing information.

Here's everything to know so you can start answering your players' questions, prepare for Prerelease with EventLink, and above all get ready for preorders!

Buy-a-Box Promo: Extended Alternate-Art Foil Realmwalker

You'll find Realmwalker in other Kaldheim products, but you won't find the art on the Buy-a-Box card anywhere else!

You can give out Realmwalker for sales of the following products:

  • Set Booster Display—all WPN members can sell starting February 5
  • Draft Booster Display—all WPN members can sell starting January 29 when your store opens
  • Collector Booster Display—WPN Premium members can sell starting January 29 when your store opens. All WPN members can sell starting February 5.
  • 6 Prerelease Packs—all WPN members can sell starting January 29 when your store opens

Speaking of Kaldheim products, let's dive into the product mix for this set.

Kaldheim Products: Prerelease Packs; Draft, Set, Collector, and Theme Boosters; Commander Decks; Bundles

Here's a breakdown of every product available for Kaldheim and when you can start selling them. Stay tuned for a more thorough recap of what's inside each product coming soon.

Set Boosters—full displays and individual boosters sellable for all WPN members starting February 5.

Prerelease Packs—sellable for all WPN members starting January 29.

Draft Boosters—full displays sellable for all WPN members starting January 29. Individual boosters sellable for all WPN members starting February 5.

Collector Boosters—full displays sellable for WPN Premium members only starting January 29. Full displays and individual boosters sellable for all WPN members starting February 5.

Theme Boosters—full displays and individual boosters sellable for all WPN members starting February 5.

Commander Decks—sellable for all WPN members starting February 5.

Bundles—sellable for all WPN members starting February 5.

Now that you know what you're selling, it's time to build player excitement and get ready for preorders.

Kaldheim Marketing Assets: Product Shots Available Now, More on January 7

Basic Kaldheim product shots are available now on our Marketing Materials page, but you'll want to swing by again on January 7: that's when you'll find an upgraded suite of product shots built specifically for your online storefront.

The package will include expanded resources for your online storefront, including more product shots, content breakdowns, bullet points, and more. Plus, it'll all be available in a single, easy-to-download .zip file.

Watch your inbox for a reminder—we'll send out an email to let you know when the package is available.

Metal Kaldheim Logo

Commander Nights Web Banners and Social Media Assets

Kaldheim Web Banners, Social Media Assets, Flyers, and Posters

Prerelease Early Sale Promotion Web Banners and Social Media Assets and Posters

Oversized Art Posters

Finally, if you haven't scheduled your Kaldheim events in EventLink, now's the time!

Kaldheim Events: Now Available in EventLink

Here are all the Kaldheim events you can schedule now—all Kaldheim events are available in EventLink.

If you haven't already, get set up with EventLink today. It can take a couple of days to process the connection, so don't wait until the day of Prerelease to get set up.

Kaldheim Prerelease starts January 29—stores that schedule at least a month in advance see the most engagement with their events, so schedule Kaldheim with EventLink today!

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