Jul 9, 2025
Get all the essential dates and information you need for a successful Edge of Eternities play season.
Jul 9, 2025
Get all the essential dates and information you need for a successful Edge of Eternities play season.
We're setting off for the far reaches of the Multiverse for adventure in Magic's first space opera set, where you don't need a spark to explore new worlds, and the horizon is only the beginning.
Here are important dates and details to help you make the 2025 Edge of Eternities season an out-of-this-world experience for your community.
Distributor selection and Prerelease allocation increase request deadline | May 16 |
Event scheduling opens | June 20 |
WPN Marketing Portal update | June 20 |
Marketing kit delivery | Beginning July 18 in North America |
Release | August 1 |
Prerelease: July 25–31
Unlimited scheduling within the one-week Prerelease window
Commander Box League: July 25–31
Unlimited scheduling within the one-week Prerelease window
Two-Headed Giant Commander Night: August 1–September 18
One event monthly
Commander Party: August 15–21 and September 5–11
One event per period; two events per season
Store Championship: August 23–September 14
One event per season
Magic Academy: Learn to Play and Deck Building: August 1–September 18
Unlimited scheduling. We recommend prescheduling at least one Magic Academy: Learn to Play event and one Magic Academy: Deck Building event. Schedule and report a day-of Learn to Play event whenever a Welcome Deck is used to teach a new player.
Standard Showdown: August 1–September 18
One event per week
Friday Night Magic: August 1–September 12
Unlimited scheduling, Fridays only
The WPN marketing kit provides stores with themed promotional materials like posters, promo cards, and play aids to WPN partner stores to help advertise events and support in-store play.
Visit the Edge of Eternities Marketing Kit and Promotional Resources article to see what's included.
Players who purchase an Edge of Eternities Play Booster or Collector Booster box are eligible to receive the Buy-a-Box promo card, Singularity Rupture, while supplies last. Note that participants in the Commander Box League are eligible to receive the Buy-a-Box promo!
WPN stores will receive an increased quantity of Promo Packs this season to cover the full period between the release of Edge of Eternities and the January 2026 release of Lorwyn Eclipsed. No additional Promo Packs will be distributed for Magic: The Gathering | Marvel's Spider-Man and Magic: The Gathering | Avatar: The Last Airbender, so please plan your Promo Pack usage accordingly.
Scheduling: unlimited during Prerelease week, July 25–31
Prerelease is your community's first opportunity to play with the new set in a casual, fun environment. Players open Prerelease Packs, build decks from the six Play Boosters and promo included, and play.
The Prerelease period is also when WPN partner stores can begin selling all products from the set before non-member stores and other market channels.
All three Commander events below are eligible for Commander promos (formerly known as Commander Party promos). WPN stores will receive an increased allocation of Commander promos to support these events; WPN Premium stores will receive foil versions. Commander promos should be awarded only during the following events.
Scheduling: unlimited during Prerelease week, July 25–31
Promo reward: one Commander promo and one Buy-a-Box promo per participant, while supplies last
Commander Box League is an event that runs with Prerelease and where players open a Play Booster box to build and play with a special 60-card Commander deck.
Scheduling: one event monthly, August 1–September 18
Promo reward: one Commander promo per participant, while supplies last
Two-Headed Giant (2HG) Commander Night invites players to partner up for casual two-on-two Commander games—an ideal way to help hesitant or at-home Commander players feel comfortable stepping into store play with a friend.
Scheduling: one event per period, August 15–21 and September 5–11
Promo reward: one Commander promo per participant, while supplies last
Commander Party weaves together gameplay and story in an exciting Commander event. Players vie to control five worlds, each with its own special effects. Defeat all your opponents or control all five worlds to win the game!
There are two event windows for Commander Party—schedule one event in each window, August 15–21 and September 5–11, so players have a couple opportunities to enjoy the event.
Scheduling: unlimited, August 1–September 18
Promo reward: one promo with purchase of starter product or six Play Boosters
Magic Academy is a two-part event series that introduces new players to Magic: The Gathering using instructional videos that guide players.
Scheduling: one event per week, August 1–September 18
Promo reward: one promo for the first-place winner of each event
Standard Showdown is a weekly structured event where players compete with their Standard deck for a promo card prize. Depending on your play metrics, you may be allocated more promos than there are weeks in the season; you may award additional promos to event attendees at your discretion but be sure to reserve at least one promo to reward the winner for each remaining week of the season.
Scheduling: one event, August 23–September 14
Promo rewards:
Store Championship is a seasonal, in-store event that lets players compete in a structured Standard tournament for prizes.
WPN Premium stores will receive an additional set of Top 8 and winner promos in non-foil, printed with your store's name. Both versions of each promo should be provided to qualifying players; they are not intended to allow you to run a second event.
Scheduling: unlimited on Fridays, August 1–September 12
Friday Night Magic is the weekly heartbeat of in-store Magic play. You can schedule unlimited events every Friday in any format supported by seasonal Promo Packs distributed at your discretion.
As noted above, your Edge of Eternities marketing kit will include a larger quantity of Promo Packs to last through the release of Lorwyn Eclipsed in January 2026—please plan your usage accordingly.
Edge of Eternities events are open for scheduling now in Wizards EventLink.
To help drive attendance, be sure to download the latest digital marketing assets and start spreading the word. Stores in the U.S., Canada, Guam, and Puerto Rico can boost visibility even further with customizable print materials—like tension fabric displays, sidewalk signs, and flyers—available through the WPN Marketing Portal.