Friday Night Magic

Friday Night Magic

Scheduling: weekly events between September 26–November 13
Format: anything; pick what your community prefers
Rules Enforcement Level: casual or regular
Pairing method: player list only, Swiss
Promotional material support:

  • Continue to use Edge of Eternities Promo Packs

Promo Packs were included with your Edge of Eternities marketing kit shipped in July. These Promo Packs are available while supplies last, so please plan your distribution accordingly. The next shipment of Promo Packs is scheduled to arrive with the Lorwyn Eclipsed marketing kit in January 2026.

For promo details, refer to the WPN Promo Usage & Policies hub.

What Is Friday Night Magic?

Friday Night Magic (FNM) is a recurring, in-store event designed to bring together your community for fun Magic play. The idea of FNM is simple: on any given Friday, players of any skill level know they can find friends, fun, and battles weekly at your store.

The format of FNM is up to you: pick what your community enjoys and works well for your store; run as many events as you need, in whichever formats your players prefer.

Schedule and Promote Your Events

You can schedule your Friday Night Magic events in Wizards EventLink now.

Elevate the visibility of your Friday Night Magic events with digital marketing assets.

WPN stores in the US, Canada, Guam, and Puerto Rico can also purchase customizable materials from the WPN Marketing Portal, and WPN Premium stores in these regions have a $300 seasonal promotional marketing credit for Magic: The Gathering | Marvel’s Spider-Man that expires on November 1.

Take advantage of the EventLink QR codes that make it easy for players to register by displaying them around your store.

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