Assassin's Creed® emerges from the shadows to join Magic: The Gathering on July 5! Your community will parkour through ancient locales with their favorite Assassins and take a leap of faith—the past is theirs to explore.

As the set release approaches, now is the time to get your marketing materials set up to maximize awareness and generate hype for players in your community.

Magic: The Gathering®—Assassin's Creed® Promotional Materials

• 1 Foil Magic: The Gathering®—Assassin's Creed® Poster – For prominent in-store display
• Hidden Blade – Buy-a-Box promo; for players who purchase the Magic: The Gathering®—Assassin's Creed® Starter Kit, Beyond Booster Display, or Collector Booster Display (in-store purchase or pick-up only)

Magic: The Gathering®—Assassin's Creed® New Downloadable Marketing Materials

Pick up the following new downloadable assets from our marketing materials page as you plan out your marketing push for the upcoming release:

• Booster Breakdown
• Oversized Art
• Buy-a-Box promo social media images

Magic: The Gathering®—Assassin's Creed® Products

Complete product details can be found on our products page, though you can review the lineup below to get a quick overview.

Beyond Boosters

Beyond Boosters are a unique experience, ideal for collectors looking to bring some Assassin's Creed® style to their Modern or Commander decks. They're 7-card boosters, and inside, your community will find classic characters and items, rediscovering their favorite moments from the franchise imagined in a new way.

Collector Boosters

Known as the shortcut to the set's coolest card treatments, Collector Boosters are great for customers who want to add serious flair—and maybe even some foil shimmer—to their decks. Some treatments are exclusive to Collector Boosters, such as textured foil Memory Corridor-framed cards and Serialized Historical Figures like Leonardo da Vinci and Cleopatra, Exiled Pharaoh.

Serialized Cleopatra cards are localized in Greek only, serialized Leonardo da Vinci cards are localized in Italian only and both are available in Magic: The Gathering®—Assassin's Creed® Collector Boosters of any language. Non-serialized cards are mechanically identical to their non-serialized variants.

Starter Kit

For Assassin's Creed® fans who have never touched a Magic card before, point them to the Starter Kit. Each Starter Kit contains two decks: one blue-black and one red-white. Each Starter Kit includes deck boxes for easy storage and a how-to guide to get players started with their first game.

Plus, the two traditional foil face cards of each deck—Ezio, Blade of Vengeance and Eivor, Battle-Ready—are exclusive to the Magic: The Gathering®—Assassin's Creed® Starter Kit, along with several other non-foil cards found inside. It'll put your players right in the heart of the action!

We encourage you or a staff member to sit down and demo a game of Magic with newer players using the Starter Kit. Often, having a fun first-time experience encourages players to return to your store again for more events. Depending on what they liked about playing, you may even recommend they pick up additional Magic products to take home!

July 5, your players will leap into legend with Magic: The Gathering®—Assassin's Creed®, so make sure you've downloaded all the marketing materials you need to promote the new Beyond Booster and this set to your community.