Oct 30, 2023 — The Lost Caverns of Ixalan, Events

The Lost Caverns of Ixalan Prerelease Planning Guide

Gather your staff to review key reminders for the upcoming Prerelease for The Lost Caverns of Ixalan.

Oct 30, 2023 — The Lost Caverns of Ixalan, Events

The Lost Caverns of Ixalan Prerelease Planning Guide

Gather your staff to review key reminders for the upcoming Prerelease for The Lost Caverns of Ixalan.

Prerelease week for The Lost Caverns of Ixalan kicks off November 10, where your community will discover ancient civilizations alive and well, plus favorite creature types running rampant as they journey to Ixalan's wondrous center.

The Lost Caverns of Ixalan Prerelease is full of discoveries, and now is one of the best times to start preparing your staff to make sure everyone is ready for the event.

Set Up 30th Anniversary Promos

30A Promos Dragonlord Atarka, Dramatic Reversal, Path of Ancestry, and Beast Whisperer

In your kit, you received the following promos to be used in support of Prerelease as part of our ongoing 30th Anniversary celebration:

  • Dragonlord Atarka (low print quantity)
  • Dramatic Reversal
  • Path of Ancestry
  • Beast Whisperer

Whether you've opted to pass these promos out for participation, earliest preregistration, or tournament placement in your Prerelease events, the 30th Anniversary Promos are a great way to celebrate the event.

Use Lapel Pins to Drive Repeat Play

Also found in your marketing kit are a set of 25 lapel pins to distribute to players who register using a Wizards Account and play in two or more Prerelease events at your store; At-Home Prerelease participation does not qualify for this promotion. WPN Premium locations received a doubled quantity of 50 lapel pins to distribute to repeat Prerelease attendees.

Prerelease Lapel Pin Giveaway Social Media Asset

For the moment, the best way to track repeat players is by hand; we encourage you to use a sign-up sheet in person at each Prerelease they attend. On our marketing materials page, you can download a tracking sheet to make this process smooth. While you're there, download the social media asset to advertise the lapel pins promotion!

Report Prerelease Play in Wizards EventLink

During Prerelease week, you can run as many events as you like—and you may choose to run Booster Draft events using The Lost Caverns of Ixalan Draft Boosters as well as Sealed Deck Prerelease events using Prerelease Packs.

Regardless of the number of events you run or what type you schedule, be sure that all your events are scheduled in Wizards EventLink. With the return of minimum Play Metrics requirements, you'll want to be sure you're able to capture as many Tickets and Engaged Players as possible.

Prerelease is a big moment for the Magic community—capture casual and registered play every day in EventLink to ensure you're making the most of the opportunity. Keep in mind that only Sealed Prerelease play reported using the official template will affect your future allocations of free-of-charge Prerelease prize boosters.

Prerelease Early Sales Reminder

Continuing from Wilds of Eldraine in all regions excluding Japan, the Prerelease Early Sales extension will also be in place for The Lost Caverns of Ixalan. WPN stores are the first place where players can get their hands on product from the set, whether they're also playing in Draft and Sealed events or picking up a full display box to score the Buy-a-Box promo, Jadelight Spelunker.

Your players can earn a copy of the promo by purchasing any of the following and picking it up in-store:

  • Full display of Draft Boosters
  • Full display of Set Boosters
  • Full display of Collector Boosters

If you haven't yet, be sure to grab pre-sized social media post images from our marketing materials page to share the promo with your community—and let them know they can snag a copy on November 10 at Prerelease.

The Lost Caverns of Ixalan Prerelease is on the horizon: schedule your events in Wizards EventLink and bring the thrill of adventure to your players.

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