• Video: 2019 Challenger Decks Unboxing

    See the full contents of the 2019 Challenger Decks.
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Posted on April 19, 2019 | 1 min to read

Take a look at the full contents of Signature Spellbook: Gideon

Posted on April 15, 2019 | 3 min to read

Looking to grow your Standard and Draft communities? These three tactics could help you get there.

Posted on April 8, 2019 | 3 min to read

Check out the suite of digital marketing tools we've put together to help make War of the Spark a success in your store.

Posted on April 2, 2019 | 4 min to read

Take a look at your WAR event kits, including a Buy-a-Box planeswalker promo card not found in boosters.

Posted on April 2, 2019 | 4 min to read

The ultimate battle is about to begin! Here are four things to help set yourself up for a successful War of the Spark season.

Posted on April 1, 2019 | 1 min to read

We put together a fantastic set of promos for the next Transformers TCG set, War for Cybertron Siege I. Get details here.

Posted on March 25, 2019 | 4 min to read

Modern Horizons Prerelease brings us to the edge of a new era—not just for Modern, but for the Wizards Play Network. Find out how and when the new WPN takes effect.

Posted on March 19, 2019 | 3 min to read

Sign up now for Modern Horizons Prerelease to receive an extra-special Buy-a-Box promo card not available in booster packs.

Posted on March 18, 2019 | 2 min to read

Here’s what it takes to be a WPN Premium store.

Posted on July 11, 2018 | 3 min to read

In-store play just grew by 43,050 players in four days. But it’s what happens next that will determine whether you see the benefits.

Posted on July 9, 2018 | 3 min to read

M19 league is just days away, but it’s never too late to improve.

Posted on July 2, 2018 | 3 min to read

Prerelease is the most important Magic event of the season—but not just because it's the biggest. 

Posted on June 11, 2018 | 2 min to read

Watch this short video for tips on how to run a great Magic demo using your Core Set 2019 Demo Flipbook.

Posted on May 7, 2018 | 2 min to read

362 days of the year, your current players are the priority. But once per season, you can put all your resources into reaching your future ones.

Posted on May 7, 2018 | 2 min to read

It's the most important thing you offer, and the hardest thing to sell. Here's when and how to show it off.

Posted on May 7, 2018 | 3 min to read

And get a nice bump in attendance while they're at it.

Posted on April 30, 2018 | 2 min to read

At Little Shop of Magic, they're running events that do more than just attract new customers—they attract better ones. Here's how they do it.

Posted on April 30, 2018 | 3 min to read

Nothing else is even close, and these three numbers prove it.

Posted on April 16, 2018 | 2 min to read

The Dominaria Buy-a-Box promotion starts this Saturday at Prerelease, and hopefully all your advance boxes are presold and ready f

Posted on April 12, 2018 | 5 min to read

Check out the player community's reaction to Dominaria to help gauge demand in your store.

Posted on April 9, 2018 | 3 min to read

It can be tough, getting players to commit to a box before the set is out. These 3 tactics can help.

Posted on April 6, 2018 | 4 min to read

Use these key facts to help promote and sell the latest set.

Posted on April 4, 2018 | 1 min to read

Get professional quality social media ads in this short video walkthrough from the owner of Cardboard Classics.

Posted on March 26, 2018 | 1 min to read

Half of your Dominaria marketing kit is in the mail now. Here's the rest.

Posted on March 26, 2018 | 2 min to read

It's a foil, Standard-and-Commander-legal rare, and there's only one way to get it.

Posted on March 22, 2018 | 9 min to read

Time to remove those old posters. Check out your Dominaria kits, including new promo cards and accessories, all on their way to you now.

Posted on March 22, 2018 | 2 min to read

When a new set launches, it should eclipse everything else. See how it's done in this two-minute walkthrough.

Posted on October 29, 2018 | 2 min to read

You're about to run one of them, you're about to schedule the other, and they're very different events.

Posted on October 10, 2018 | 2 min to read

Ravnica Weekend is fast approaching—make sure you’re prepared with these three tips.

Posted on October 1, 2018 | 3 min to read

Talia Armato-Helle Trade Marketing Specialist, In-Store POP wants to hear from you!

Posted on September 12, 2018 | 3 min to read

Value is up for grabs to anyone who is prepared. Don’t miss out.

Posted on September 10, 2018 | 2 min to read

These marketing materials were created by Wizards specifically to help WPN members move through the entire allocation of Prerelease Early Sale Promotion boxes.

Posted on September 4, 2018 | 3 min to read

You’re not ready for GRN until you can check all five of these boxes.

Posted on September 4, 2018 | 8 min to read

. . .including the biggest creature ever printed outside of an Un-set.

Posted on September 3, 2018 | 1 min to read

Vraska is on her way! Here’s how to put the standee together.

Posted on August 8, 2018 | 2 min to read

If you want to know who the WPN’s most successful stores are, all the statistics point in one direction.

Posted on April 15, 2019 | 3 min to read

Looking to grow your Standard and Draft communities? These three tactics could help you get there.

Posted on January 28, 2019 | 2 min to read

How does your store benefit from a player's first visit? How about the following 18?

Posted on January 28, 2019 | 3 min to read

When it comes to retention rates, some stores set themselves apart. Here are some things those stores have in common.

Posted on August 20, 2018 | 3 min to read

Having trouble firing events in the mid-season? Keep advertising.

Posted on June 13, 2018 | 3 min to read

How do you design a curriculum? Handle food allergies? Manage trading? Jenn breaks it all down.

Posted on March 14, 2018 | 3 min to read

Nowadays, stores are managing tons of accounts on a ton of different platforms. Here's how you can be sure all that effort is moving the needle.

Posted on February 28, 2018 | 2 min to read

Inventory management can be broken down into two broad categories. Mastering the art means balancing them both.

Posted on December 20, 2017 | 2 min to read

It's time-consuming, tedious, and not at all fun. You 100% need to do it.

Posted on December 13, 2017 | 3 min to read

Creative ways a top WPN retailer recruits new players to their store.

Posted on April 19, 2019 | 1 min to read

Take a look at the full contents of Signature Spellbook: Gideon

Posted on March 20, 2018 | 1 min to read

Get the word out: preorder now, pick up at Prerelease, and get a Standard-legal rare not found in boosters.

Posted on March 5, 2018 | 2 min to read

It's a small divergence, but it creates a radically different draft experience. We think your players will love it.

Posted on July 17, 2017 | 2 min to read

How we determined your Ixalan allocation, with a real store example.

Posted on January 9, 2017 | 2 min to read

Prerelease is this weekend! Here are five things you'll need to be ready.

Posted on December 21, 2016 | 2 min to read

Many WER users are seeing player names go missing. These troubleshooting steps may help.

Posted on November 15, 2016 | 1 min to read

Get 3 Ws (what, why, and who) to help promote and sell this limited product!

Posted on November 10, 2016 | 1 min to read

Preorders have begun for a modest second run of Eternal Masters. Here's what you need to know.

Posted on November 7, 2016 | 2 min to read

The latest Commander collection could alter the format forever. Here's what you need to know.

Posted on February 4, 2019 | 3 min to read

Ravnica Weekend is coming right up, and it's a little different this time. Find out more here.

Posted on July 16, 2018 | 2 min to read

We’ve changed how our Retail Support team operates. Get details here.

Posted on July 11, 2018 | 2 min to read

Get our Retail Development teams' top recommendations for starting a community around Magic’s newest format.

Posted on April 18, 2018 | 2 min to read

With the release of Dominaria, we unveiled a new way to play Magic.

Posted on March 12, 2018 | 3 min to read

You've had the same successful event model for five years. Suddenly you're losing money. What do you do?

Posted on February 26, 2018 | 2 min to read

Here's how to best support an investigation—and avoid finding yourself on the wrong end of one.

Posted on January 22, 2018 | 3 min to read

If you're having trouble getting League off the ground, ask yourself these four questions.

Posted on December 18, 2017 | 2 min to read

Are you prepped to send Ixalan off with Store Championship?

Posted on December 11, 2017 | 6 min to read

Find out what's in your RIX kits and begin prepping for the latest season.

Posted on March 18, 2019 | 2 min to read

See the full contents of the 2019 Challenger Decks.

Posted on January 2, 2019 | 1 min to read

Watch this short video to prepare yourself for Ravnica Allegiance.

Posted on October 15, 2018 | 1 min to read

Watch this short video to see what’s inside the perfect gift for any Magic fan.

Posted on October 8, 2018 | 2 min to read

Watch this quick video to prepare for Ravnica Weekend.

Posted on September 24, 2018 | 1 min to read

See what's inside the latest offering from Avalon Hill.

Posted on September 24, 2018 | 1 min to read

Check out the newest Ravnica-themed Magic product

Posted on August 14, 2018 | 1 min to read

Get a first look at this new introductory Magic experience.

Posted on December 4, 2017 | 1 min to read

Speed up time between rounds with these easy tips.

Posted on November 13, 2017 | 2 min to read

Common Ground Games owner Jamison Sacks gives us an inside look at how he prepares his store for an event.