Feb 28, 2023 — WPN Premium

Retail Improvement Grants Now Open for WPN Stores in 10 Countries

WPN Stores can apply for a Retail Improvement Grant through November 10 in Germany, Austria, France, Italy, Spain, The Netherlands, Norway, Sweden, Denmark, and the UK.

Feb 28, 2023 — WPN Premium

Retail Improvement Grants Now Open for WPN Stores in 10 Countries

WPN Stores can apply for a Retail Improvement Grant through November 10 in Germany, Austria, France, Italy, Spain, The Netherlands, Norway, Sweden, Denmark, and the UK.

Retail Improvement Grants have allowed stores to make massive upgrades and catapulted businesses to WPN Premium; for example, BIG MAGIC in Japan used a Retail Improvement Grant to renovate their play space and bring it up to date to achieve a designation.


We've now expanded our offerings to include four new countries, providing even more support for our valued retailers across Europe.


Starting today, Retail Improvement Grant applications are open for WPN stores in the following six countries:


  • Germany
  • Austria
  • France
  • Italy
  • Spain
  • The Netherlands
  • Norway
  • Sweden
  • Denmark
  • United Kingdom

This opportunity is only open for a limited period of time—applications will close on November 10, 2023.


Retail Improvement Grant Details

A Retail Improvement Grant can help you pay for planned improvements to your store. If your project is accepted, we will pay 50% of your expenses, with a cap of 5.000,00€—and you don't have to reimburse us for the grant. There is no drawback to applying, and submitting your application should be at the top of your list if you're on the Path to WPN Premium.


You can only receive the Retail Improvement Grant once, so if you have received a grant in the past, you cannot apply for another.


Additionally, in order to receive a Retail Improvement Grant, you must:


  • Have street access (if you're applying for a Construction or Remodel project)
  • Be part of the WPN for a minimum of 6 months
  • Meet 80% of the WPN Premium Quality Checklist requirements
  • Provide a quote for work established by a professional
  • Provide current photos of your space for teams to gauge the changes
  • Provide POS data
  • Successfully pass a secret shopper visit before and after improvements are made
  • Provide a fully paid invoice

As you fill out the form, remember: the more details you can provide, the better. Specific details allow the team to understand every element of your request and help you get the project in motion quickly.


Ready to apply? Visit the AskWPN website and start filling out your form right away. If you have any questions or need assistance filling out your form, reach out to Retail Support.

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